June 2008


I am now an active volunteer writer for the Houston interactive Marketing Association (HiMA), a collaborative, connected community of leaders in the Houston interactive industry. I am helping with all of their writing needs–from press releases to direct mail postcards to all of their e-mail communication to the membership.

Though only three years old, HiMA has monthly events and an annual conference that rivals even larger groups. The speaker line-ups include such luminaries of Web 2.0 that you might think you’re on the Left Coast rather than the Gulf Coast. In August, they will bring in Nita Rollins, co-author of The OPEN Brand for their monthly luncheon. In September, the keynote speaker for their annual conference Interactive Strategies ‘08: Secrets Exposed will be Tara Hunt, author of the soon-to-be-published The Whuffie Factor.

“JoAnn has an eye for the obscure and intriguing, which makes her an ideal city guide writer. Her monthly column has highlighted Houston’s roller derby, medical museum, “beer can house” and alternative art spaces—all in zippy, energetic prose. The breadth of her cultural knowledge is matched by her commitment to quality writing. She’s also one of the friendliest freelancers you could hope to meet. It has been a pleasure to work with her.”

–Tracy Walsh, Associate Editor, Ink Publishing
AirTran Go Magazine

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